Commercials Animation
If You Think E-Scooters Are a Toy, Think Again
Mighty Nice
mightynice.com.au
Working alongside Victoria’s Transport Accident Commission (TAC) and Clemenger BBDO, Mighty Nice helped strip away the misconception that e-scooters are fun and frivolous ‘toys’ with a stop-motion campaign encouraging people to ride safely. The films feature a cast of toy characters riding e-scooters recklessly around different Melbourne streetscapes. The moment the toys crash, they transition into real people with very real and painful injuries.
CREW
Stop Motion
Director: Darren Price
Executive Producer: Tina Braham
Producer: Chloe Marshall
Head of Studio: Ben Seager
Production Assistant: Kirsten Bassil
Storyboards: Bonnie Forsyth
Design: Bonnie Forsyth, Alea Trinajstic
Animatic: Gary Fouchy
Layout: Duncan MacLaren
3D Assets & Environments: Mike Lomas, Trent Rogan, Billy Harrison, James Weeks
Director of Photograph: Simon Higgins
Animation: Pete Nizic, Duncan MacLaren
Art Director / Model Maker: Jacqui Hudson
1st AC: Jonothan Heighes
Art Department: Ronald Rametta, James Karamollaoglu, Amber Adams, Tristan Lucas, Bonnie Forsyth, Alea Trinajstic, Melinda Allan, Billy Harrison
Unreal Environments: Ben Seager, Trent Rogan
Ingest Operator: Jason Yee
Runner: Max Braham
Compositing: Mike Lomas, Pete Nizic
Live Action
Director: Tom Stephens
Executive Producer: Ainslee Littlemore
Producer: Callum Smit
Producer: Lachie Beattie
SOFTWARE
Maya, Unreal, After Effects