Web - Viral
Tik Tok - Add Song
VANDAL
vandal.au/portfolio/tik-tok-add-song
Ever loved a TikTok track but couldn’t find it anywhere else? Now you can. TikTok’s new Add Song Button makes it easier than ever to take your favourite sounds from scroll to stream.
VANDAL crafted a visually rich TVC using motion control camera techniques for seamless transitions and rhythm-synced shots. Added atmospheric lighting enhanced the emotional beats, embodying the thrill of discovering and replaying your new favourite track. The result is a vibrant, immersive spot that captures the joy of music discovery on TikTok.
CREW
Client: Tik Tok
Head of B&C EMEA - Jake Cooper
Creative - Mikhail Ustinov
Marketing Manager - Ale Mariani
Producer - Rosie Adkins
Agency: Akcelo
Global Creative Director - Louise McQuat
Executive Client Lead - Kristy Reynolds
Creative - Rowan Foxcroft
Creative - James Beswick
Executive Producer - Mark Summerville
Senior Producer - Stephanie Ceccaldi
Production: helium.film
Managing Director - Brenden Johnson
Producer - Laura Tenison
Director - Toby Morris
DOP - Aaron McLisky
Post Production: VANDAL
Managing Director – Brenden Johnson
Executive Producer – Anna Greensmith
Producer – Laura Tenison, Alex Francis
Creative Director – Chris Scott
Motion Designer – Jimmy Buckle
Editor – Tim Seller
Colourist – Marcus Timpson
Online – Phil Stuart-Jones, Rosano Lepri
Sound – Nigel Crowley
SOFTWARE
Premier AFX + FLAME + Pro Tools