265

Commercials - VFX

KIA - The KIA Sportage - Inspires Attention

Glassworks

glassworksvfx.com

In this commercial for KIA, the VFX team brings to life the story of a lonely firefly finding friendship. Working with director Lee Ford, Glassworks used a combination of character animation and FX simulation to portray how the hero, and later several hundred more fireflies, become transfixed by the KIA Sportage. A vast all-round VFX effort topped off by Jonny Thorpe's evocative colour grading.

CREW

VFX by GLASSWORKS

Creative Director & Project Lead: Duncan Malcolm

VFX Shoot Supervisor: Kyle Obley

3D Lead: Julian Johnson

3D Artists: Julian Johnson, Georgios Papaioannou, Sebastian Kowalski, Alastair Hearsum, Davide Uccellani, Matt Fletcher, Dominic Griffiths, Lewis Power, Rüdiger Kaltenhäuser, David Wanger, Mateusz Kozlowski, Václav Patka, Abegayle Elmes, Darren Macpherson

2D Artists: Duncan Malcolm, Anthony Laranjo, Emir Hasham, Sean Moran, Nils Crompton

Colourist: Jonny Thorpe

Producer: Roman Lukyanov

COO: Duncan Buxton

Other Crew

AGENCY: Innocean

DIRECTOR: Lee J Ford

PRODUCTION CO: Twice Pictures