48

Web - Viral

Adobe After Effects 2022

Never Sit Still

neversitstill.com

Brief

We were invited by Adobe to join a small group of selected artists to contribute to the next release of Creative Cloud. The aim of this commissioned project was to create an animation to showcase our creative skill with Adobe's creative tools. A still image from our animation would be used as the Splash Screen for the new version of After Effects. The work would also be used across Adobe's marketing channels to demonstrate product features and inspire others to create something amazing.

Solution
We created a short, expressive animation that celebrates the art of motion and shows off the features of After Effects. This piece is bright, positive, colorful, and punchy, revealing and celebrating the beauty of motion design and inspiring users to explore After Effects. The still image for the After Effects Splash Screen represents the work as a whole, implying motion, and telling a story about this powerful creative tool in Adobe's product arsenal.

CREW

Studio Director — Mike Tosetto
Project Lead — Zoe Crocker
Design/Animation, Lead 3D — John Grist
Design/Animation — Mel Webster
Design — Ben Walker
Illustration/Cel Animation — Nancy Li
Producer — Sharon Lim, Darcy Green
Sound design — Smith & Western

Software

Adobe After Effects, Cinema 4D, Redshift