aeaf 2017 entries


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GTES - Costs

Yes Captain
Given the predominantly male audience for this series of TVC’s for apprentice management business, GTES, Yes Captain approached this lively project with a strong and broad sensibility in mind. The style of animation would employ 3D techniques, but draw inspiration from stop-motion to give a quick, sharp feeling, without motion blur - to avoid anything feeling cutesy or too clean.  The energetic rock-inspired soundtrack further enforces this stimulating spot.